Me he mea lā ʻo 2020 ka makahiki o ka hū ʻana o nā mea kanu.
I Ianuali, ʻoi aku ma mua o 300,000 poʻe i kākoʻo i ka hoʻolaha "Vegetarian 2020" o UK.Nui nā hale ʻaina meaʻai wikiwiki a me nā hale kūʻai kūʻai ma UK i hoʻonui i kā lākou mau makana i kahi ʻano mea kanu kaulana.Ua helu pū ʻia ʻo Innova Market Insights i ka "hoʻopiʻi e pili ana i nā mea kanu" ma ke ʻano he lua ma 2020;Ma ka manawa like, hōʻike ʻia ka hōʻike a Nelson ma luna o ke kūʻai aku ʻana i nā meaʻai mea kanu o ka makahiki i hala ma mua o US $3.3billion, i manaʻo ʻia e ʻoi aku ma mua o US $5billion ma 2020.
Kākoʻo nui ʻia ke kumu mea kanu e nā ʻano protein mea kanu.He aha ke kūlana o ka mākeke protein ʻai ma ka honua?He aha nā mea hoʻoikaika ma hope o ka hoʻomohala ʻana i ka protein mea kanu?He aha nā ʻano noi e hiki mai ana o ka protein mea kanu i 2020?E ʻoluʻolu e hahai mai iaʻu e ʻike.
1. Makeke honua no ka mea kanu protein
Wahi a Markets and Markets, ua manaʻo ʻia ka waiwai o ka mākeke mea kanu honua i ka US $ 18.5 biliona ma 2019, Manaʻo ia e ulu ma kahi CAgr o 14.0% e hoʻomaka ana i 2019 a hiki i ka US $ 40.6 biliona e 2025. loaʻa mai nā mea kanu e like me ka soybeans, ka palaoa a me ka pī.Loaʻa nā noi protein mea kanu i nā mea inu protein, nā mea pani waiu, nā mea pani ʻiʻo, nā pā protein, nā mea hoʻohui meaʻai, ka ʻiʻo i hana ʻia, ka moa a me ka iʻa, ka kuke ʻana, ka meaʻai a me nā huahana meaʻai haʻuki.Hiki i nā mea kanu protein ke hoʻonui i ka meaʻai a me nā waiwai hana o ka huahana, e like me ke ʻano, nā waiwai emulsifying, solubility, kūpaʻa a me ka adhesion etc.
Source: Mākeke a me nā Mākeke
ʻO ka hoʻohana ʻana i ka protein mea kanu i nā huahana meaʻai a me nā mea inu hou ke hoʻonui nei i ka honua.Wahi a ka Innova's Global New Product Database, ka mea e hahai ana i nā koi protein mea kanu o nā meaʻai hou a me nā mea inu i ka honua holoʻokoʻa, ma waena o 2014 a me 2018, ua hoʻomau ka nui o lākou i ka ulu ʻana, koe wale nō ʻo ʻAmelika ʻĀkau, ka Middle East a me ʻApelika.ʻOiai ka emi ʻana o ʻAmelika ʻĀkau, ʻo ka māhele o nā huahana hou i hoʻokuʻu ʻia ma ʻAmelika ʻAmelika e mau ana kekahi o nā alakaʻi o ka honua, ʻo ia ka 15.4% o ka nui o nā huahana hou i hoʻokuʻu ʻia ma 2018. ʻO nā koi o nā mea kanu protein ma Asia ka piʻi nui loa, ʻo ia ka 13,4% o nā mea hou i hoʻokuʻu ʻia ma 2018, he piʻi o 2.4% mai 2014.
Source: Innova Market Insights
2. Makeke hookele ikaika o ka mea kanu Protein
1)Hoʻonui ʻia ka helu o nā mea hou
I ka ʻoihana meaʻai a me nā mea inu, ʻoi aku ka nui o nā huahana hou e hoʻohana i ka protein mea kanu i mea nui o ka huahana.Wahi a innova Market Insights, ua hoʻokuʻu ʻia nā meaʻai a me nā mea inu hou me nā koi protein mea kanu i ka honua ma kahi CAgr o + 9% ma waena o 2014 a me 2018.
2)Hoʻololi i ka ʻai ʻana o nā mea kūʻai aku, e kākoʻo ana i ka ʻai "maʻemaʻe".
Manaʻo nui nā mea kūʻai i nā kumu meaʻai, a ʻo nā mea kanu ka mea a lākou e manaʻo ai he kumu "maʻemaʻe".ʻO ke ʻano o ka "ʻai maʻemaʻe" ke alakaʻi nui ʻia e nā millennials i makemake i nā meaʻai olakino, kūpono, kūlohelohe, liʻiliʻi i ka hana ʻia.
Ma ka ʻaoʻao ʻē aʻe, ke loli mālie nei ka ʻai ʻana o nā mea kūʻai aku, ke hōʻemi nei lākou i nā ʻiʻo a ʻoi aku ka maʻalahi o ka protein vegetation.Ma UK, ua kākoʻo ʻia ka hoʻolaha ʻo "vegetarian 2020" e ʻoi aku ma mua o 300,000 poʻe a ua hoʻonui nā hale ʻaina meaʻai wikiwiki a me nā hale kūʻai nui ma UK i kā lākou mau makana e komo i kahi neʻe kaulana.
3)Hoʻokomo nā ʻoihana nui i ka mākeke protein vegetable
● ADM
● Cargill
● CHS
● DuPont
● Hui Yuwang
● Pūʻulu Gushen
● Hui Xinrui
● Nā ʻaila Shandong Kawah
● Hui Hana Hana Kupanaha
● Paʻa ʻala
● ʻOihana Goldensea
● Ka hanohano
● FUJIOIL
● IMCOPA
● Shandong Sanwei
● Hui Hongzui
● MECAGROUP
● Sonic Biochem
● Ruiqianjia
Xinrui Group - Ua hoʻolālā ʻo Shandong Kawah Oils i ka USD 45,000,000 i ka makahiki 2016 e hoʻokumu i nā laina hana hoʻokaʻawale soy protein 4 me ka hoʻopuka ʻana o 6000 tons i kēlā me kēia makahiki e pili ana i ka hale hana ʻaila soybean 12 makahiki.
Ua loaʻa iā Kina ka mana nui loa e hana e like me ka 79 pakeneka o ka honua soy protein kaawale, ʻo ka nui o ka mana he 500000 t / y a ʻo ka nui o ka hana maoli i ka huina he 350000t i 2019.
ʻO ADM (US) a me DuPont (US) nā mea nunui ʻelua i ka mākeke honua.Ua hana kēia mau ʻoihana i ka hoʻonui a me ka hoʻopukapuka ʻana i ka hoʻolālā nui no ka hoʻonui ʻana i kā lākou mākeke i ka protein mea kanu.I Ianuali 2019, ua hoʻonui ʻo ADM i kona noho ʻana ma Brazil me ke kūkulu ʻana i kahi kahua hoʻokumu soy protein hou ma Campo Grande, South Mato Grosso State, Brazil, i waiwai ʻia ma USD 250,000,000.E hana ana ka hui i ka nui o ka protein concentrates hana a hoʻokaʻawale no ka laina huahana o kēia manawa o ADM.
3. Ke ano o ka hoohana ana o ka mea kanu Protein
1)Manaʻo ʻia ʻo Soy protein e hoʻomalu i ka mākeke i nā makahiki 5 e hiki mai ana, me ka ulu ʻana o ka pea a me ka protein oat e like me ke ʻano hou.
Hoʻohana nui ʻia ka protein soy i ka ʻoihana meaʻai a me ka mea inu ma muli o ke koi ʻana i ka meaʻai protein kiʻekiʻe a me ka piʻi nui ʻana o ka protein soy.Ma kahi noiʻi o nā kumu protein mea kanu e Aritzon i ka makahiki 1919, ʻoi aku ka nui o ka protein soy i ka papa inoa ma US $3.12 biliona.Wahi a ka ʻikepili Innova, ʻo ka soy protein ka mea nui i ka meaʻai a me ka mea inu i nā huahana hou i hoʻolaha ʻia e ka protein mea kanu ma waena o 2014 a me 2018, me 9% o nā huahana hou e pili ana.ʻO ka protein soy ke kōkua i ka hoʻohaʻahaʻa ʻana i nā pae cholesterol, hoʻomaikaʻi i ka metabolism, iwi iwi, a hiki ke hōʻemi i ka pilikia o ka maʻi kanesa.Hiki ke hoʻohana ʻia ka soy protein isolate i loko o nā pā meaʻai, nā mea hoʻololi i ka ʻiʻo, nā huahana baking, nā huahana meaʻai haʻuki a me nā mea inu, etc.
Ma waho aʻe o ka soy, ua piʻi wikiwiki ka hoʻohana ʻana i ka protein pea i nā makahiki i hala.Ua pāpālua ʻia ka hoʻohana ʻana i ka protein pea honua mai ka makahiki 2015, e like me ka ʻikepili mai ke kākāʻōlelo ʻenehana ʻenehana ʻo enk Hoogenkamp, i 275000 tons, ma 2020. E piʻi ana kāna ʻai ʻana i 30% a 580000 tons e 2025.
ʻO ka protein oat kekahi ʻano o ka protein mea kanu maikaʻi loa.He 19% o ka protein i loko o ka oat, he waiwai nui ka oat protein i nā amino acids a me nā waikawa amino koʻikoʻi.ʻO ka waiū oat he waiu meaʻai meaʻai ʻole i hana hou ʻia.Nui nā hana like ma waena o ka waiū oat a me ka waiū.ʻO nā mea ʻelua he ʻulaʻula a loaʻa kahi ʻano maʻemaʻe a paʻa.Wahi a ka ʻikepili Mintel, ʻo ka mākeke ʻEulopa i ʻApelila 2017 a i Malaki 2018 i helu i nā huahana hou, nā mea inu oat-based a me ka yogurt i helu ʻia no 14.8 pakeneka, hoʻohālikelike ʻia me 9.8 pakeneka o ka makahiki ma mua.
2)Manaʻo ʻia ʻo Protein ssolate e lanakila i ka mākeke protein mea kanu i nā makahiki 5 e hiki mai ana
Loaʻa i ka Protein Isolate ka nui o ka protein a me ka digestibility.Hoʻohana nui ʻia nā mea hoʻokaʻawale protein i nā noi pili i ka protein a me ka meaʻai e like me ka meaʻai haʻuki, nā mea inu protein, a me nā mea hoʻohui meaʻai.I nā makahiki i hala iho nei, ma muli o kona ʻano hana like ʻole, ua hoʻohana nui ʻia i nā ʻano mea inu like ʻole a me nā huahana waiu e mālama ai i nā mea pāʻani, nā mea hana kino, nā meaʻai meaʻai.
3) ʻO ka meaʻai haʻuki, ʻo ka ʻai ʻai ke ʻano noi
ʻO nā huahana meaʻai haʻuki a me nā meaʻai ʻai ke ʻano no nā noi e hiki mai ana.Wahi a Innova Market Insights, ʻike ka Global New Product Database i ka hoʻomaka ʻana o kahi huahana meaʻai a me nā mea inu hou me nā koi o nā mea kanu mea kanu, ʻO ka ulu ʻana o ka ʻāpana meaʻai haʻuki ka mea maopopo loa, me ka awelika o ka ulu ʻana o ka pūhui makahiki he 32% mai 2014 a 2018, ukali ʻia e ka ʻai, me ka awelika cgr makahiki o 14%.
No ka meaʻai haʻuki mua ka pā ʻai meaʻai protein, me ka hoʻonui ʻana i ka ʻike o nā mea kūʻai aku, ua neʻe mālie ʻo ia i ke ʻano o nā meaʻai.I kēia mau lā, ʻaʻole no ka poʻe pāʻani wale nō nā pā palaka, akā no ka mea kūʻai maʻamau e ʻimi nei i kahi pā momona no ka ʻaina kakahiaka a i ʻole ka meaʻai i kēlā me kēia lā.
ʻO ka hoʻohana ʻana i ka Protein Plant ma ka Protein Nutrition Bar i nā makahiki i hala iho nei:
● BEKIND Paʻa Nuts
Puna: Taobao
● PhD Nutrition Bar
Loaʻa i ka 64g (no kēlā me kēia ʻāpana) he 23g protein vege.
Source: Innova Market Insights
● Bar Energy Bar
Loaʻa i kēlā me kēia Probar he 1 biliona 10 mau probiotic ikaika a me 10g o ka protein vege.
Puna: Google
● PDang Nutrition Bar
Loaʻa i kēlā me kēia pā he 9-10g o ka protein meaʻai, gluten free.
Puna: Paleo Foundation
●Blake's Palekana Bar
Puna: Kickstarter
3. Hōʻuluʻulu manaʻo
Me he mea lā ʻo 2020 ka makahiki o nā pele i hoʻokumu ʻia i nā mea kanu a ʻo ka Nutrition Bar ka mea kaulana loa i ka ʻai.Ua hoʻolaha ʻo Mars i ka BEKIND nut bar, e manaʻo ana i ka hoʻonui ʻana i ka ikehu ma hope o ka hoʻomaʻamaʻa ʻana a me ka hoʻololi ʻana i ka meaʻai ma Dek.Hiki ke kanu i ka protein e hahai i ke ʻano a hoʻopaʻa i loko o nā pahu meaʻai?E ʻike kākou.
Kuhikuhi:
1. Mea kanu-ma muli o ka Protein Market ma ke 'ano (Isolates, Concentrates, Protein Flour), Noi (Protein Beverages, Dairy Alternatives, Meat Alternatives, Protein Bars, Processed Meat, Poultry & Seafood, Bakery Product), Source, and Region - Global Forecast a hiki i 2025, Mākeke a me nā Mākeke
2. Hoʻokumu ʻana i ka mea kanu Protein, Innova Market Insights
Ka manawa hoʻouna: Jan-11-2020